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Website metrics that matter and how to track them – Part 1

Website metrics that matter are those that give you a competitive edge. They tell you exactly if your website strategy is working or not. They put order into the sometimes crowded online marketing strategies. But which are of the website metrics do matter? And more importantly, how do you track them properly? Those are the …

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Analyzing Your Traffic

The Grow Your Traffic challenge starts with an in-depth analysis of the current traffic situation. It’s very important to know your situation before you start changing things and hope everything turns out well. I’m on a plateau for a few weeks now, and I realized that just taking action isn’t enough. I was (more or …

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